About Us

We created FishWizard because we wanted to bring convenient, efficient, and even unorthodox fishing equipment to the industry.  We found a lack of convenience in most fishing gear in the market, so we wanted to start our own line.  

We are a brand of avid fishermen.  We appreciate everything about fishing, it is what we live for.  While we respect traditional ways of fishing, we also want to challenge the traditional school of thought.  The new era of fishing is being ushered in and we want to represent it along with you.  

We offer affordable, state of the art fishing equipment.  We specialize in convenience.  

During a fishing trip, we have found that too much time in the day goes towards setting up equipment. This is why we have started our mission, to spend more time fishing and less time fiddling.  It's always fishing season.